Branded products, a.k.a promotional products, ad specialties, giveaways, freebies, etc., has spawned a $27.7 billion dollar industry in the USA with over 1.2 million products that have branded imprints.
The trade organization, Ad Specialties Institute, was created in 1950 to support USA suppliers and distributors. These suppliers offer a range of services and products with the aim of upholding integrity, value, and quality in the promotional products industry. There are thousands of USA suppliers offering USA-made (as well as imported products.) The suppliers then brand and sell through USA distributors.
Over the years, SMS has developed partnerships with top quality, best value suppliers for the specialized products needed and wanted by Vision Rehabilitation and Vision Care providers.
